In partnership with Zephyr Conferences, Pink Boots Society is pleased to announce its next 2019 scholarship opportunity:

Beer Marketing & Tourism Conference

Course Format: on-site St. Pete/Clearwater, FL

Course Dates: February 4-6, 2020

Scholarship Application Window: August 5-31, 2019 Closes at 11:45 pm PST.

Information:Beer Marketing & Tourism Conference

Course Location: Hilton Bayfront, St. Pete/ Clearwater, FL 

Apply Here: Below

Course Value:  $415

*There are two (2) seats available to the Beer Marketing & Tourism Conference

The Beer Marketing & Tourism Conference (BMTC) serves two needs: 1) It provides hard information about the important and growing functions of beer marketing and beer tourism that you can bring home to both grow and improve your local offerings and 2) It provides a forum for meeting your fellow leaders in the beer marketing and tourism industry. Subjects to be covered include marketing, sales, driving consumers to your region or business (tourism), tap room management, events, beer tour operators, and much more.Beer Marketing & Tourism Conference is an onsite course from February 4-6, 2020 in St. Pete/Clearwater, FL
. This scholarship is designed for:

  • Brewery marketing, tap room, and events managers
  • Brewery Guilds who are moving beyond legislative affairs to focus on marketing their region as a beer tourism destination
  • Destination Management Organizations (DMOs) who are tasked with increasing the number of butts in seats, bodies in beds, and inquiring minds at area attractions, all of which can be increased via beer tourism
  • Tour operators, travel agencies, transportation companies, and event planners who provide beer tourism offerings to the public
  • Hotels and restaurants that wish to work with their local breweries
  • Public relations professionals and other consultants to the beer and tourism industries
  • Academics and students from university beer business programs
  • Media and bloggers who write about beer and tourism

    * Please see below for Required Applicant Qualifications.

Please visit Beer Marketing & Tourism Conference for additional information. This course, as with all USA courses, will be offered in English only.
A travel stipend UP TO $600 USD will be provided by Pink Boots Society to help offset travel and lodging. This will be awarded to the recipient upon successful completion of the course. 

Required Applicant Qualifications: Any woman, anywhere in the world, who earns at least 25% of her income from the brewing industry, is qualified for Pink Boots Society membership and to apply for any scholarship.  Click here to join or to connect with us.

Due to the nature of the course, the selection committee requires that the applicant be 21 years or older.

Terms & Conditions: All PBS scholarships have a “Pay It Forward” (PIF) requirement, where our scholarship recipients are required to pass on the specific knowledge they gained in their scholarship course to other PBS members and to the industry in general within 6 months of completing the course. This is accomplished through many means like publishing an article, publishing a blog on a reputable website, or giving a presentation at a local, regional or national professional seminar or conference.  Evidence of PIF must be sent to PBS for validation and if applicable, for posting on the PBS website. Many recipients choose to PIF at their local chapter meetings, but you can also present at our annual CBC and GABF meetings.

All courses require a 50% of the certificate value (up to $500) as a deposit to ensure course participation, completion and 100% passing rates for scholarship recipients. As a condition of accepting the scholarship, the recipient (or recipient’s employer) will pay a $200 USD deposit to Pink Boots Society.  Pink Boots Society will reimburse UP TO $600 USD for travel expenses and accommodation after successful completion of the course is verified.

Please Note: If the recipient fails to successfully complete the course, the deposit and stipend (if applicable) will be forfeited and not reimbursed. Once the PIF is verified, the recipient will receive a Pink Boots Society flannel shirt.

Please note that Scholarship Recipients are announced approximately six weeks after the scholarship application window closes. In this case, the recipient will be announced approximately October 15, 2019.

  • Your Information

  • Please include international dialing codes. ex. +1-999-999-9999 if from the United States.

  • If you only have a P.O. Box, please put that in Address Line 2.
  • Your Secondary School Information

    Please list your secondary and tertiary education below.
  • Your Résumé

    Please complete the following sections with your present and previous employment.
  • Your Current or Most Recent Job

  • Please include international dialing codes. ex. +1-999-999-9999 if from the United States.
  • This will be utilized for all International Chapters in place of a phone call.
  • Your Previous Employment

    Please complete the following for up to three of your most relevant and sequential previous position(s).
  • Your Essay

  • Please describe why you want to take this course. How will it help you? How will it advance your career? How will your taking this course help other members of the Pink Boots Society? What career goals do you have that this course will help you achieve? Please include any positive information that you think will help the PBS Scholarship Selection Committee evaluate your application. Please do not include any proprietary or personal information that cannot be shared publicly. Please highlight any volunteer work you have done for the Pink Boots Society. 1000 word limit.
  • We want to ensure applicants are optimizing their chances of being considered and also that the recipient will be able to fully participate in the program.
  • Your Letter of Recommendation

    Please attach, if desired.
  • Drop files here or

    Accepted file types: doc, docx, pdf, txt.

  • Terms and Conditions

    If you choose to do a presentation, we request the document and in some cases the audio recordings for our website library. Such recognized websites are Brewpublic, Full Pint, Beer pulse, Brewbound etc. Please confirm your choice with Scholarship Administrator before pursuing posting online. For further information or other PIF ideas, please contact
  • By signing below, I understand that if I do not successfully complete the course, I will not receive reimbursement for my deposit and stipend (where applicable). I understand that I must complete my Pay It Forward no later than six months after the completion of my scholarship.

  • Date Format: MM slash DD slash YYYY

  • If you have any issues with uploading documents or you do not receive a confirmation message, please contact us immediately at Thanks!

  • This field is for validation purposes and should be left unchanged.