Member Spotlight : Jordan Boinest
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Cat Wiest
Member Spotlight : Jordan Boinest
Women In Beer

Welcome to Pink Boots Society’s Member Spotlight! Would you like to nominate a Pink Boots member who has inspired you? A member you think embodies the mission of Pink Boots Society and deserves a shout out? Send nominations to


Jordan Boinest – Head shot in White Labs Kitchen & Tap Asheville

This month’s member spotlight is Jordan Boinest, Northeast Territory Sales Representative from White Labs in Asheville, North Carolina! Jordan has been a part of Pink Boots Society since 2014 when she googled “women in beer” to find comraderie with other women in the beer industry. She was the first North Carolinian woman to receive a national scholarship from Pink Boots in 2015 and since then she has gone above and beyond for PBS North Carolina. She started the Asheville and Charlotte PBS chapters (with Katie Smith and Rita Welder, respectively), co-founded Beire de Femme, and volunteers for PBS Asheville regularly. She also chose to continue her career at White Labs because of their large involvement with Pink Boots Society. White Labs is a National sponsor of PBS International Brew Day and Biere de Femme, donated proceeds from breweries that purchased yeast for the brew day, host PBS events at their locations, offer scholarships for educational workshops and participated in the International Women’s brew day, wow!

Photo: Biere de Femme 2017 – (Left) Caroline Smith, (Center) Jordan Boinest, (Right) Anita Riley – Co-Founders of Biere de Femme. Photo taken at the first festival where we raised $11K for scholarship in Shelby, NC

Jordan is an inspiration to women in the beer industry and continues to embody the Pink Boots motto of “Assist, inspire and encourage women beer professionals through education.” We raise a glass to you and thank you for all you do!

Why Jordan loves Pink Boots Society: “Working with women across the country to empower each other through education, scholarships, and networking has changed my career in the craft beer industry.  From 2014, when I joined, to now I am blown away by the progress the organization has made to offer more scholarships and opportunities for women to further their careers. I encourage you all to keep supporting each other in anyway you can. This is truly a special community of women and I couldn’t be more grateful to be a part of it. Cheers!”


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