Danielle Byers Scholarship Recipient
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May
28
Kris McDowell
Danielle Byers Scholarship Recipient
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10th Anniversary Conference Scholarship Recipient Announced

The Pink Boots Society is proud to announce that Danielle Byers of The Rare Barrel in CA is the recipient of the 10th Anniversary Conference scholarship.

Chosen by the PBS Scholarship Selection Committee (SSC), five very experienced women beer professionals who hold positions as brewers, educators and writers, they chose Danielle to receive this scholarship as she “has shown major involvement in a start-up brewery and is focused on creating and fostering community, which is one of the greatest purposes of the upcoming meeting.”

Danielle is the Sales and Marketing Coordinator for The Rare Barrel and is looking forward to attending the conference, saying that it will allow her to “acquire more information and get a variety of perspectives about approaching distribution, as we begin to increase our direct to retail sales throughout California and potentially distribute outside of California in the next year.” She also anticipates the knowledge gained by attending public relations and marketing/social media workshops will assist her in the management of all of the media for the brewery.

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The 10th Anniversary Conference is a one-day event taking place in San Diego that will have multiple prominent industry speakers presenting seminars and participating on panels with topics ranging from sensory to social media to sustainability. The conference will kick off with a keynote from Megan Parisi, Head Brewer at Samuel Adams, and be followed the next day by the first ever Pink Boots Beer Festival. The festival will feature a large and diverse selection of the best beers in the industry, many brewed by Pink Boots Society members with the proceeds benefiting the scholarship program.

In addition to attending the course, Danielle will receive a pair of pink steel-toe rubber boots when she fulfills the Pay It Forward requirement associated with the scholarship.



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